The folks over at Element Fusion ask Does Your Website Have A Goal?
Note to self: At my firm, we frequently discuss establishing a web presence with our small business clients. As part of our discovery, we do make a point to discuss and define the “whyâ€.
This article reminds us that it is just as important to follow this up with the tracking component – to verify that the goals are being met.
We could even start with our own site….
SB
